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Behno

Behno

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Entrepreneurship Fashion & Accessories

About the Brand

About

We redefine sustainability and ethics in fashion.

We’re pioneering a new standard for manufacturing in the global garment trade, revolutionizing the way garment workers and artisans are viewed, employed, and treated.

Inspiring change not only by example at our own factory, we also partner with other international factories adhering to rigid compliances striving to improve factory conditions in developing countries.

Our objects are handmade in facilities incrementally implementing “The behno Standard,” a set of six guiding principles:

“THE BEHNO STANDARD WAS BUILT BOTTOM-UP, ENSURING GARMENT WORKERS AND ARTISANS WERE AT THE CENTER OF THE CONVERSATION.”

Founding Story

SHIVAM PUNJYA

FOUNDER & CREATIVE DIRECTOR

Shivam Punjya is the founder and creative director of behno. He oversees the brandʼs overall social and creative direction and positioning. Punjya founded the brand with the goal of addressing poverty and global health through traditional and non-traditional enterprise channels. Punjyaʼs professional experiences include luxury hospitality conglomerate InterContinental Hotels Group in London to GreatNonprofits.org, a tech-based nonprofit in the Silicon Valley. Upon completing his B.A. in International Political Economy from U.C. Berkeley, Punjya led extensive fundraising campaigns for the overseas branch of Pratham, India’s largest education advocacy nonprofit. Punjya graduated from Duke University with a M.S. in Global Health from the Duke Global Health Institute. During his time at Duke University, Punjya also studied social entrepreneurship at the Fuqua School of Business. Most recently, Punjya also served as the President of the board of Fashion Revolution (USA) where he was previously its Country Coordinator.

Signature Products

Tap a product to view details and request a sample.

ANA MINI CONVERTIBLE PEBBLE

Behno

Entrepreneurship / Accessories

Replies in ~17 days
DANNY FLATIRON BAG NAPPA

Behno

Entrepreneurship / Accessories

Replies in ~17 days Luxury
ELIZABETH BAGUETTE MINI PEBBLE

Behno

Entrepreneurship / Accessories

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GRETA TOTE PEBBLE

Behno

Entrepreneurship / Accessories

Replies in ~17 days Luxury
INA CRESCENT BAG LARGE PEBBLE

Behno

Entrepreneurship / Accessories

Replies in ~17 days Luxury
INA MINI CROSSBODY PEBBLE

Behno

Entrepreneurship / Accessories

Replies in ~17 days
KATRINA MINI TOTE RAFFIA PEBBLE

Behno

Entrepreneurship / Accessories

Replies in ~17 days
LAVERNE BAG PEBBLE

Behno

Entrepreneurship / Accessories

Replies in ~17 days
MAISON TOTE LARGE CANVAS

Behno

Entrepreneurship / Accessories

Replies in ~17 days
View all 16 products

Showing 9 of 16

Press Coverage

GALORE

Aug 24, 2026

Behno: A Different Kind of It Bag

But the design is only one part of what makes Behno worth paying attention to. The company was built around the idea that the finished handbag should not be separated from the process that creates it.

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FEMESTELLA

Jun 15, 2026

The Best Bags of Summer 2026

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BASKETBALLNETWORK.NET

Jun 1, 2026

Inside Behno New York's Resort 2026 Preview: Cocktails and Craftsmanship

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GRIT DAILY

May 3, 2026

Mother’s Day Gift Ideas That Feel Thoughtful Without Overthinking It

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FEMESTELLA

May 1, 2026

Meet Your Newest Bag Obsession (Behno Ina Mini Crossbody)

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VOGUE

Apr 28, 2026

45+ New Arrivals to Shop Right Now

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HARPER'S

Apr 16, 2026

Anne Hathaway Endorsed This It Handbag

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ELLE

Mar 10, 2026

5 Street Style Looks From Paris Fashion Week to Recreate

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FASHION WEEK DAILY

Jan 5, 2026

Behno New York: Redefining Luxury with Integrity

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FASHIONISTA

Oct 9, 2025

Behno New York: A Minimalist Handbag Brand Honoring Indian Craft

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I WANT TO BE HER!

Sep 26, 2025

Best of the Week: 09/26/25

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FASHIONISTA

Sep 22, 2025

These Spacious Handbags Are Perfect for Back-to-School

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Asset Library

Editorial-ready assets. All images cleared for press use with credit.