About the Brand
About
Lotus Linen creates luxury towels and robes designed to elevate everyday rituals. The brand focuses on premium cotton materials, refined details such as signature scallop piping, and thoughtful craftsmanship that brings hotel-level comfort into the home.
What sets Lotus Linen apart is its in-house embroidery studio in California, allowing customers to personalize towels and robes with custom monograms and names—often with turnaround times as fast as 24 hours. This blend of luxury quality and personalization has made Lotus Linen a favorite for meaningful gifts, spa-like bathrooms, weddings, and special occasions.
With a growing presence across e-commerce, hospitality, and specialty retail, Lotus Linen continues to focus on timeless design, comfort, and the art of turning everyday moments into small rituals of care.
Founding Story
Lotus Linen was founded by entrepreneur Oguzhan after recognizing that everyday home essentials could feel far more meaningful when designed with intention and personalization.
Inspired by the feeling of luxury hotel linens and the emotional impact of personalized gifts, the brand was built around a simple idea: everyday towels and robes should feel special, personal, and beautifully made. Early experimentation with embroidery and premium cotton textiles quickly evolved into a brand focused on craftsmanship, elegant design details, and fast customization.
Today, Lotus Linen operates its own embroidery studio in California, producing custom monogrammed towels and robes with quick turnaround times for customers across the United States. The brand has grown through e-commerce, marketplaces, and wholesale partnerships, while maintaining its original mission to bring a sense of comfort, personalization, and quiet luxury into everyday living.
At a Glance
-
Hospitality-Quality Textiles, Made for Home
Lotus Linen brings the elevated feel of boutique hotels and spas into everyday homes, with thoughtfully designed towels, robes, and personalized textiles created around comfort, durability, and polished presentation.
-
In-House Custom Embroidery
Personalization is completed in-house at Lotus Linen’s California studio, giving the brand greater control over embroidery quality, placement, and turnaround while allowing customers and hospitality partners to create truly customized pieces.
-
Premium Zero-Twist Cotton Towels
Lotus Linen’s signature towels are crafted from plush 620 GSM zero-twist cotton for a soft, lofty hand feel and excellent absorbency, finished with distinctive scalloped piping that gives traditional bath textiles a more design-forward look.
-
Boutique-Hotel & Spa Sourcing Expertise
Beyond direct-to-consumer collections, Lotus Linen works with hospitality and business clients to source and customize towels, robes, linens, slippers, and other textile products combining small-brand attention with commercial sourcing capabilities.
-
Small-Batch Flexibility
Unlike traditional textile suppliers built primarily around large production runs, Lotus Linen can support personalized gifts, smaller business orders, and larger hospitality projects, making premium customization more accessible.
Signature Products
Tap a product to view details and request a sample.
Team & Experts
Tap a name to read the full bio.
-
Oguzhan “Ozy” Karlidag is the founder of Lotus Linen, a California-based textile brand focused on creating elevated, personalized towels, robes, and home essentials inspired by the comfort of boutique hotels and spas.
Originally from Turkey, Ozy built Lotus Linen with a simple belief: everyday products can create small moments of comfort, beauty, and connection. What began as a textile business has grown into a brand serving consumers, hospitality businesses, spas, medical practices, and other organizations looking for thoughtfully made and customized products.
Ozy remains closely involved in product development, sourcing, personalization, and the customer experience. He approaches entrepreneurship as an ongoing process of learning, improving, and serving others better not simply building a bigger company.
Outside of Lotus Linen, he is deeply interested in personal development, human potential, and the connection between mindset, creativity, and meaningful work. His goal is to build a company that grows without losing the care and human touch that made it special in the first place.
Press Coverage
Locations
Orange County - California
1311 E Chestnut Ave, Santa Ana
Asset Library
Editorial-ready assets. All images cleared for press use with credit.
