POP ART | Birkin - PK.04

Popular language, made formal.

The Birkin does not amplify. It claims. In the POP ART design, Philip Karto fills each letterform with figurative imagery, symbols, faces, and color drawn from popular culture. The reference is bounded, the scale exact, impact becoming position. The Birkin transforms the image: popular language enters a formal system. It no longer decorates. It defines.

Not decorated, but composed by hand. No two are ever exactly alike.