Kendria Strong

Kendria Strong is a powerhouse beauty industry executive, innovator, and the visionary founder/ owner behind ROOTED REVIVall™. With a career built on a foundation of behind-the-scenes corporate leadership, Kendria spent years developing, scaling, and managing prominent beauty brands. Her extensive expertise in formulation architecture and textured hair health established her as a highly sought-after industry insider.

Driven by a passion to elevate the standards of hair health, Kendria stepped out of the corporate boardroom and into the laboratory and scientific research to solve a critical market gap: the lack of advanced, high-efficiency structural repair specifically engineered for fragile, tight textures. Rejecting over-complicated marketing scripts and heavy, superficial coatings, ROOTED REVIVall™ was developed, introducing a new paradigm of proprietary Clinical, strengthening treatments intentionally created for breakage-prone, fragile textures.

Under her leadership, ROOTED REVIVall™ has rapidly disrupted the high-performance hair care space. Her premier formulation breakthrough recently beat out global corporate giants to win the prestigious Cosmopolitan Holy Grail Beauty Award for Best Shampoo & Conditioner for Type 4 Hair, clinically proving that independent, boutique innovation can out-formulate mass-market household lines. Kendria continues to bridge molecular peptide science with intentional care, serving as a leading voice in the modern evolution of hair health.