Tracey Ireland

Tracey Ireland joined the Rhinegeist team in 2015. Tracey leads brand, creative, content, digital, and eCommerce, partnering with sales, production, and executive leadership to drive portfolio strategy, new brand development, and go-to-market execution. Her background blends CPG and digital, with experience across both global brands and emerging businesses. She has worked in both large, cross-functional organizations and fast-paced startup settings. Under her leadership, Rhinegeist has become the #1 craft brewery in Ohio and a Top 20 U.S. craft brewery by volume.