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Leland Francis FRAGRANCE BEAUTY

Dirt Roads

$115 Launched May 20, 2025

My grandfather was Vernon James McRee. His white tin barn sat at the end of a red dirt driveway outside Elk City, Oklahoma. I can still smell it. Gasoline. Dust. Heat. I can still see that road. The line of trees. The color of it. The way the dust moved. Dirt Roads is that drive. The arrival at the end of it.

Dirt Roads is an earthy composition defined by warmth and texture. Bright orange opens with a brief flash of citrus before giving way to the depth of patchouli. A subtle note of gasoline adds tension and edge, grounding the fragrance in something raw and familiar. The scent settles into cedarwood, dry and steady, lingering close to the skin.

Warm. Grounded.

Details:
Clean, vegan, and cruelty-free
Free from phthalates, parabens, and synthetic dyes

30 mL

Pair with the Dirt Roads Bougie Parfumée Candle for a layered fragrance experience.

Retailers
Nordstrom Ulta Beauty